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 Last Call - Innovation Road Show
Still a Few Spots Open...register ASAP
Recently Profiled on ABC Dateline and CNN Money!!
With Dr. Kenneth Bloemer of Eureka! Ranch
and the National Innovation Marketplace
Coming to the WaterCooler in Boise Nov 19!
A $2500 value for only $75 (bring helper for $15)
We have room for 30 attendees who are ready to develop and submit 20 ideas to the National Innovation Marketplace (NIM) at www.planeteureka.com. Each idea submitted will generate a Market Research Report that will answer two primary questions:
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How good is my idea? (idea will be rated on a scale of 0-100)
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How much revenue will my idea generate?
In addition to a national audience of investors and manufacturers - companies such as P&G, 3M, Apple, Disney, Walmart, Best Buy and others are watching the NIM for ideas they can purchase, license, fund or make.
The Innovation Road Show will help you:
- Turn your idea into a PROFITABLE business opportunity that a buyer can quickly understand. (see samples)
- Articulate your idea into language that excites “buyers” - business buyers, licensees, investors, distributors, manufacturers...
- Generate a Market Research Report that shows annual sales forecast, probability of success, development & protection status, fair market royalty & more.
- Make connections with “buyers” through the National Innovation Marketplace, the NIST/MEP Network and by sending your Market Research Report to target buyers.
- Determine if you need to protect your idea. (Attorneys on hand to answer your patent/IP questions!!)
The cost of only $75 per inventor includes breakfast, lunch and beverages. Bring a friend to help develop your idea for only $15 (must register your helper at the same time). The cost of the conference is subsidized by the U.S. Department of Commerce and our friends at Boise's WaterCooler.
Morning
From 8am - Noon, you will work your idea through 4 modules of translation:
- DEFINE IT - Define your innovation promise so buyers understand your idea within 60 seconds. Work on your product name, product concept, single phrase, key words, dramatic difference, overt benefit & reason to believe.
- FIRST IMPRESSIONS - Create unique names, keywords and headlines to catch the attention of buyers.
- SHOW ME THE MONEY - Develop a profitable business model that results in a win-win for you and the buyer. Identify & quantify your end users and develop pricing & margins that drive your money model.
- IDEAS TO PAPER - Bring it all together on paper in preparation for the afternoon session.
Lunch
From noon to 1pm, we will preview the National Innovation Marketplace and help you determine if you should put your idea in the NIM. (See section on Patents below)
Afternoon
From 1 to 4pm or so, we will help you submit your idea to Merwyn Research at www.planeteureka.com where it will be checked for errors, rated on 50 separate dimensions and run through over 2,000,000 calculations to produce your Market Research Report ($2,000 value).
Within a week, your Report will be published to the USA National Innovation Marketplace at PlanetEureka where it will be seen by a national audience of investors, purchasers, manufacturers and more.
Your Market Research Report will rank your idea on a scale of 1-100, will give you a realistic sales forecast and a fair market royalty value for your idea. Your product concept, keywords and key phrase will be help buyers understand your idea in under 60 seconds. Your report can include pictures and links to YouTube videos. You can use your report as part of a business plan and as a tool in seeking investors, bank loans, parnters, manufacturers and more.
About Ken Bloemer & Eureka! Ranch
Ken Bloemer, Ph.D..jpg)
Ken is currently the Executive Director of Planet Eureka! – the next evolution in Invention Commercialization and Technology Transfer. PlanetEureka.com is the home of the official USA National Innovation Marketplace, a joint venture between Eureka! Ranch International and the US Department of Commerce.
The purpose of Eureka! Ranch is to use scientific methods to help business leaders find, filter and fast track innovations. Traditional Ranch clients are a “who’s who” of Fortune 100 companies. The Ranch recently broadened its focus to include small and mid-size companies because of their superior technology commercialization capabilities.
Ken’s specific role is to re-engineer the process of technology transfer from universities, federal labs, companies and independent inventors worldwide. Ken has a broad diversity of experience in Fortune 100 (Johnson & Johnson), business development and process improvement consulting (TechSolve), academia (University of Cincinnati), government (US Air Force) and his true passion – inventing (founder and managing partner of Bloemer, Meiser and Westerkamp, LLC). Ken has a Bachelors and Masters in Industrial Engineering from the University of Louisville (1980 & 1981) and a Ph.D. in Industrial Engineering from the University of Cincinnati (1993).
Additional Information
Participant Obligations
The $2,500 value of the workshop & report is being subsidized by the US Department of Commerce. The Department of Commerce NIST/MEP organization is paying the cost of the facilitator, his travel, workshop materials and processing/publishing of your Market Research Report.
Please make the most of this fantastic opportunity:
- If you sign up, show up!
- Do some advance preparation! Go to www.PlanetEureka.com , join the community and familiarize yourself with the site by taking the 5 minute “tour of Planet Eureka!”
- Do a simple search at Planet Eureka! and review a couple of Market Research Reports.
- Submitted innovations will be published to the USA National Innovation Marketplace for a minimum of 6 months. The only way to keep a Market Research report confidential is by paying the $2000 fee.
Do Participants Need Patent Protection?
IP attorneys will be on hand to answer your intellectual property questions, While patent protection is usually desirable, it is not mandatory. Speed to market, trade secrets, control of raw material supplies or distribution channels can be as important. Any participant who is not protected should NOT make an “enabling disclosure”. You can say what your invention is, discuss its benefits, provide testimonials and inventor pedigree - but under no circumstances should you divulge HOW you achieve the benefits/results. You could reveal, for example, that you’ve invented a way to walk on water, but you would not say how it is done!!
About TechHelp & The WaterCooler
TechHelp provides technical and professional assistance to Idaho manufacturers, processors and inventors to strengthen their global competitiveness through product and process innovation. TechHelp is a partnership of Idaho's three state universities and an affiliate of the National Institute of Standards and Technology Manufacturing Extension Partnership (NIST MEP). It is also Idaho's Economic Development Administration University Center, targeting economically distressed areas of Idaho.
The WaterCooler is the world's only business development center dedicated to the creative economy. It is Downtown Boise's home to emerging and innovative businesses, which represent the future of new job growth and economic potential in our community. The WaterCooler provides these companies with a physical home that encourages collaboration and synergies and offers a platform for mentoring, capital investment, community engagement, growth, and success. It offers a venue for dialog, learning, creativity, and the entrepreneurial spirit. The WaterCooler is a community-based non-profit and welcomes involvement and support.
More About the Innovation Road Show
For more information or to register:
Contact Bill Mullane at 208-863-4259 or williammullane@boisestate.edu or go to www.techhelp.org
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